If you want to revolutionise your presentations, you need to think of your slides as more than just prompts. Because they are actually the backbone of your message. If your visual storytelling isn’t compelling, even the best content and delivery can fall flat.

The good news? You don’t need to be a graphic design expert to create powerful, message-driven slides - you just need the right approach.

 

 

Why Most Slides Fail (and How Yours Can Succeed)

It’s common to think of slides as a background tool to support your talk. But that’s where most presentations go wrong.

Slides filled with too much text, complex graphs, and irrelevant images actually work against you—distracting your audience and pulling focus away from what you’re saying.

What’s the result? Your message gets lost, and your audience walks away remembering very little.

Whether you’re trying to secure funding, win new business, or push through an important policy, ineffective slides can stand in the way of your success.

But with great visual designs, your slides can do the opposite. They can enhance your message, clarify your key points, and keep your audience engaged from start to finish.

Before

Chalkboard listing business aims in a boring slide.

After

H&B logo with market & strategic business objectives listed on a green slide.

Or…

Slide of H&B's objectives with climber ascending in snow as background.
 
 

 

Why Visual Communication is the Key to Success

Let’s face it—when it comes to making presentations memorable, it’s not just about what you say, but how you say it. And your visuals play a critical role in that. No matter how great your content is, your presentation will lose its impact if your slides are cluttered, text-heavy, or lack engagement.

The stakes are high. Poor visual communication could mean:

  • Missing the chance to rally your team behind a critical new strategy or your latest initiative 

  • Losing a high-profile client because your pitch didn’t land.

  • Failing to inspire action at your annual conference.

But here’s the thing: It doesn’t have to be this way.

When you learn what to change and optimise, your slides can move from being a hindrance to a powerful tool that reinforces your message and  captivates your audience.

 
Slide of repair initiatives for H&B using bigger text to emphasise them.
 
 

 

Mastering Visual Thinking for Persuasive Presentations

Imagine this…

Your slides are no longer just the backdrop—they’re an integral part of your presentation. They amplify your words, guide your audience, and tell a story that sticks.

How? By adopting a "visual-first" mindset from the very beginning.

No more cramming information onto each slide. Instead, you’ll use visuals and carefully placed text to support and strengthen your key points, ensuring your spoken words and visuals work seamlessly together.

You don’t need to sign up for a design degree to master this skill. With the right guidance, anyone can quickly learn how to create visually engaging, persuasive presentations.

 
Visuals illustrating H&B's past year sales trends by sector.
 
 

 

Unlock the Power of Visual Storytelling with THINK VISUALLY

List of first 6 topics from the Top 10 Slide Design course.

THINK VISUALLY is a 12-video course that will teach you how to transform your slides from cluttered and forgettable to visually compelling and persuasive.

This isn’t just about making slides that look good. It’s about creating presentations that work in harmony with your message, so you can hold your audience’s interest, deliver confidently, and achieve your objectives.

 

 

What You’ll Learn from THINK VISUALLY:

In this course, you’ll discover the Top 10 Starter Tips to elevate your slide designs and communicate more effectively. You’ll learn how to:

 
 
 
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  • Simplify Complex Information: Break down complicated ideas into clear, engaging visuals that are easy for your audience to understand.

  • Use Images and Graphics Effectively: Learn how to incorporate visuals that support, rather than distract, from your message.

  • Apply Text and Colour Smartly: Use text and colour strategically to highlight key points without overwhelming your slides.

  • Align Visuals with Your Narrative: Ensure that your spoken words and visual aids work together to create a cohesive, compelling presentation.

 
 

Watch the Welcome Video above for a sneak peek into how the course is structured and what to expect.

 

 

See the Results for Yourself

Curious about how these simple tips have transformed my clients’ presentations? Don’t just take my word for it—here’s what they have to say:

Verbal messages translate effortlessly into Impactful Visuals

 
 
Portrait of Belinda Fettke, smiling woman in floral-patterned top with short hair.
 
My verbal messages translate effortlessly into impactful, visual presentations. And improved memory recall of my key points following my talk at a recent medical conference.
Excited now to get more creative
— Belinda Fettke, Nutrition Researcher, Tasmania, Australia
 
 
 

And from my ‘Think Visually - Top 10 Starter Tips’ Workshop

 
 
 

Return on Investment from Day One

Mindset shift for many colleagues understanding that the visual support is equally as important as the pitch preparation.
Learnt key tips & tricks to convey compelling messages with a valuable checklist as a reminder.
— HR Partner & Marketing Manager, Colliers, Belgium
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Now is the Chance to Revolutionise Your Slide Designs

Your slides should be a powerful asset, not a liability. THINK VISUALLY will show you how to create presentations that do more than just look pretty —they will help you communicate effectively and keep your audience engaged from start to finish.

Take the first step toward more persuasive presentations.